HyperX renews JuJu Smith-Schuster partnership, consists of Workforce Diverge

By | July 26, 2021


Gaming peripherals model HyperX has renewed its current partnership with skilled American Soccer participant JuJu Smith-Schuster.

In consequence, the multi-year deal will see Smith-Schuster proceed to signify HyperX as a model ambassador.

HyperX x JuJu Smith-Schuster Renewal
 (ESI Illustartion) Picture credit score: HyperX

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Alongside renewing his ambassadorial deal, HyperX has additionally been named the peripherals associate of Workforce Diverge, a North American esports organisation owned by the Pittsburgh Steelers large receiver.

Smith-Schuster spoke on the partnership extension and growth in a launch: “I’m so enthusiastic about renewing my partnership with HyperX, and likewise so comfortable to convey my eSports staff, Workforce Diverge, into the HyperX household.

“HyperX has been a model associate of mine since my first 12 months as an NFL participant; they’ve seen my imaginative and prescient and pleasure about gaming and its progress and have supported me each step of the best way. I’m honored to proceed working with the model and am grateful for his or her continued assist.”

The partnership is one in all many which have been secured by HyperX after Hewlett Packard (HP) accomplished its acquisition of the model in June 2021. Workforce Diverge joins the likes of FaZe Clan, Atlanta Reign, Crimson Bull Racing Esports, and Russian esports organisation Virtus.professional as companions of the peripherals model. 

RELATED: HP completes acquisition of HyperX

David Illingworth, Celeb and Athlete Advertising and marketing Supervisor at HyperX, added: “HyperX is thrilled to proceed our relationship with JuJu Smith-Schuster and develop it to incorporate his esports org, Workforce Diverge.

“His ardour and love for esports and the group is effervescent, permeating every part he does. It’s a pleasure to proceed rising our manufacturers collectively, each with JuJu and Workforce Diverge.”

Esports Insider says: JuJu Smith-Schuster has confirmed to be a beneficial asset for HyperX because of his participation in quite a few activations. In consequence, it’s no shock to see the 2 events prolong and develop the present deal.

Signal as much as our ESI Dispatch Publication


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